Using our experience in video production, we have helped Telstra Global achieve success with an international filming project. They wanted all their regional businesses around the world to undertake 'talking head' films on topical subjects - to make this successful it was vital that the process was carried out consistently throughout the world.
We were asked to produce a 'How to' guide for 'talking head' filming which covered; pre-production; composition; lighting; sound; and editing. Additionally, via multiple telephone conferences, we briefed each of the regions on how to undertake and manage the film production.
"Video is now an essential part of the marketing toolkit and is an effective medium to communicate often complex messages in an engaging manner and build brand awareness."