We have managed a number of events for NIG, including its presence at BIBA - the most prestigious event in the insurance broker market. NIG required an event theme which not only had resonance with its different audiences but communicated its vision for the future.
The campaign consisted of; pre and post-broker communication, both on and offline; delegate registration; drops in hotel rooms; evening hospitality and entertainment; experiential marketing outside the venue; and an impressive bespoke stand at the entrance of the conference hall.
One commented: 'Clever marketing - without being a key sponsor, I think many people would have come away thinking you were.'
"It's excellent when you find a creative agency with the industry experience and flair to meet the brief first time with clever twists. The event proved to be a great success - the project was delivered on time to a very high standard and at all times we felt confident and impressed with Bellman's approach."